Revolutionizing Listings, Campaigns, and Leads through AI
Marketplaces are the new storefronts. AI is the new salesperson. We make sure you’re found and chosen in both.
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The Problem We Solve
Companies lose growth because they’re listed but not truly discoverable in AI search.
Marketplace Gap
Most SaaS & tech companies think getting listed is enough, but listings alone don’t generate revenue.
AI Gap
Buyers are now asking AI before they Google. If you’re not discoverable in AI, you don’t exist in tomorrow’s search.
Our Flagship Programs
Marketplace GTM & Lead Generation
End-to-end marketplace support: AWS, GCP, Snowflake, Databricks, Salesforce, SAP.
Services:
- FTR & competency validation
- Co-sell readiness with AWS/GCP sales teams
- Marketplace campaigns (case studies, eBooks, microsites, ads)
- Integrated tracking via HubSpot/Salesforce
Outcome:
- Turn your marketplace listing into a revenue engine.
AI Visibility (AI SEO)
Optimized content for AI-first search engines (ChatGPT, Perplexity, Gemini, etc.).
Services:
- Semantic structuring of all content
- AI-friendly FAQs, solution briefs, thought leadership
- Fine-tuned knowledge packs for AI crawlers
- Experiments with Perplexity/Alexa answers → measure discoverability
Outcome:
- Be the default answer AI recommends in your category.
Our Core Services
Build your marketing team instantly with on-demand talent, minus the hiring overhead.
Writing Services
From API docs to sales decks, we create assets that simplify complexity and drive adoption.
Content Marketing & Execution
Strategy, blogs, campaigns, and performance optimization to convert awareness into leads.
Sales & SDR Services
Outbound campaigns, appointment setting, and enablement to build a predictable pipeline.
Staffing for Marketers
On-demand writers, SDRs, and strategists your extended team, without the hiring overhead.
Success Stories
Showcasing client partnerships that delivered measurable impact through strategy, enablement, and execution excellence.
Success Stories
Showcasing client partnerships that delivered measurable impact through strategy, enablement, and execution excellence.
Why Choose us
We combine marketplace expertise, AI-first strategies, and sales focus to drive growth
Marketplace Specialists
We Know the Bottlenecks and Workflows Across AWS, GCP, and More
Built for the Shopping Age
Buyers Want Fast, Trusted Solutions, Not Long Sales Cycles
AI-First Marketers
Content Designed for Machines and Humans
Lead-Obsessed
Because Shelf Space Without Sales Is Wasted
Frequently Asked Questions
What exactly does “Marketplace GTM” mean?
Marketplace GTM (Go-To-Market) is the strategy of using platforms like AWS, GCP, Salesforce, and Databricks as your new sales channel. Instead of relying on cold outreach, you get listed where enterprise buyers already shop — reducing procurement friction and accelerating deals.
Why should I list my product or service on a cloud marketplace?
Because that’s where enterprise budgets live. Cloud marketplaces offer pre-approved spend (EDP), built-in security trust, and faster procurement cycles. If you’re not listed, you’re invisible to thousands of buyers with active budgets.
What is FTR and why is it important for AWS Marketplace?
FTR (Foundational Technical Review) is AWS’s approval process to ensure your product meets security, reliability, and compliance standards. Passing FTR isn’t just a checklist — it’s what unlocks co-sell eligibility, funding, and credibility with AWS field sellers.
How long does it take to get listed on AWS Marketplace?
Typically 4–6 weeks depending on your readiness. At Marketeering, we’ve streamlined it into a 4-week launch sprint — from FTR documentation to listing approval and GTM campaign handoff.
What happens after we’re listed — do leads actually come from AWS
Yes — but only if your listing is optimized and connected to AWS programs like ISV Accelerate or Service Delivery. Once you’re co-sell ready, AWS account managers can refer leads directly to you through the ACE pipeline.
What is “AI Visibility” and how does it help my business?
AI Visibility is how we make your brand findable in AI search. We structure your content semantically so tools like ChatGPT, Gemini, Claude, and Perplexity can understand, summarize, and recommend your solutions to users asking questions relevant to your offerings.
Ready to Be Found Where Buyers Are Already Shopping?
Marketplaces. AI. Leads. We connect the dots. You win the deals.